Done right, sponsored newsletters can be a win-win as a revenue stream for the creator and a goldmine of qualified leads for the sponsor. Check out these top examples.
Native email ads are paid newsletter advertisements that present a seamless reader experience because they look similar to the other content. Read our quick guide.
What are the going newsletter advertising rates? Most newsletters have an email CPM between $10 and $30 but this figure depends on a lot of factors.
Are you keen to advertise in Substack newsletters? Substack's preferred revenue option is paid subscriptions but many creators accept sponsorships too.
We analyzed our database of 1.2m Substack and LinkedIn newsletters to find out what proportion of newsletters are victim to the dreaded "newsletter fade", and how you can avoid it.