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Content Game Plan

Ben Larsen

Content Game Plan is a weekly newsletter from Viking Creative Co., offering coaches, instructors, and athletes best practices for content-powered personal branding.

PricingOnly free issuesPublishesInfrequently

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

What is your value proposition?

# Identify and document your value props

a month ago

You gotta have goals

## Personal brand goal-setting as a light in the darkness

2 months ago

Coming soon

This is Content Game Plan.

5 months ago


The writers behind this newsletter.

  • Ben Larsen

    Sportswriter turned marketing & business leader. Husband. Father. Writer. Builder. Telling stories via & the Content Game Plan newsletter. Learn more at

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