I'm Feeling Lucky - A Search Marketing Story
Alexandre BrabantMy 25 year personal story & career in search marketing in Canada.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 10 | Subscribers | Read | alexandrebrabant.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Welcome to Vancouver: The Big Break - Part 3
September 2000. Unbeknownst to me, my name must have gone around a bit because I got an email from Jane Osler, Senior VP Consumer & Market Research, from the Corporate Office at Intrawest. Despite all my work to reach that stage, it was qui...
What is Search, Anyway? The Salmon Example - Part 3
One of the main reasons I decided to write my story is that time and time again, I have seen almost all organizations, ad agencies and digital marketing specialists going into this Google Ads space with a traditional marketing approach to t...
Welcome to Vancouver: Ah Tabarnak - Part 2
### First SEO Meeting
Welcome to Vancouver - Part 1
Early March 2000. The plan was simple. You go to Vancouver, and get an internet marketing job at Intrawest, in any division. Grab that yearly ski pass, buy a Jeep and go to Whistler. Simple, right? They had about 6 divisions worth consideri...
Authors
The writers behind this newsletter.
Google Ads Expert with 25 years of experience in the search marketing industry in Canada.
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