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The Grimy Handshake

Mike Ferrentino
Hundreds of paid subscribers

Online archive of Grimy Handshake columns, 27 years of the damn things. Thoughts on those columns, musings on bikes, publishing, mortality. Podcasts too!

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PricingFreemiumPublishesWeekly
Issues46Founded2 years agoLast Issue5 days ago
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Latest Issues

Kids

Volume 5, Issue 2, March 1998

There’s an odd duality that comes with working in the bike media. If you are writing for a relatively high visibility outlet, you find yourself swimming in product and drowning in the breathless hyperbole of a...

5 days ago
4
1
Paid

Sucktober

Volume 5, Issue 1, February 1998

Ripping the band-aid off 1998, with the first issue of Volume 5. Things were changing in the sport of mountain biking, in the publishing industry, and behind the scenes at BIKE. Rob Story had left his seat...

19 days ago
7
1
Paid

Marketing Darkness

Before we dive into Volume 5, I want to take a more detailed walk through The Dark Issue (Volume 4, Issue 9, October 1997). This was one of my favorite theme issues, and I felt like we hit a balance of concept and content that really came t...

24 days ago
13
3

Shimano XTR M-950

We are going to deviate from S.O.P for a bit here before we roll into Volume 5. There are a couple theme issues from Volume 4 I want to talk about, and it’s time to dive back into the marketing zeitgeist of mountain biking in the mid-1990s....

a month ago
21

Down The Mountain

Volume 4, Issue 10, Nov/Dec 1997

We wrap up Volume 4 of BIKE with the Photo Annual. After a topsy turvy year with some not always successful (from a sales perspective) theme issues, the Photo Annual was a guaranteed hit. Imagery was what B...

2 months ago
11
4
Paid

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  • Mike Ferrentino

    A life on wheels. It wasn't really intentional; it just sort of happened. Thoughts about bicycles and the arc of life, and trying not to take either of those things too seriously.

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