Baseball and Brands
Caleb MezzyThe only newsletter that sits at the exact intersection of America’s pastime and the business of sport, culture, and commerce.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 122 | Founded | 7 months ago | Last Issue | 3 days ago |
| Active | |||||
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baseballandbrands.substack.comLatest Issues
A Letter To My Readers: Brandball is Coming Soon!
Every book has an acknowledgments page. This one has yours in it too, but I wanted to say the actual, unedited version somewhere you’d see it, not buried in the back matter after the index.
Brandball started, if I’m honest about it, as a h...
STRAUSS and the Helmet: Year Three
The STRAUSS logo is on every batting helmet again this October, and for the first time it is no longer the story of a strange new ad. It is the story of a contract with one postseason left on it.
When the German workwear company first appe...
A Japanese Real Estate Company Just Bought Stadium Signage From the Dodgers. Follow That Money.
The Los Angeles Dodgers announced a new multi-year partnership with Samty Holdings, an Osaka-based real estate development company, naming it an Official Partner with bullpen signage and in-stadium presence at Dodger Stadium. On its own, it...
Ozzie Albies Has 500 Fish and Zero Fish Sponsors
Ask Ozzie Albies about his home run last night against the Philadelphia Phillies and you’ll get a genuine answer.
Ask him about his fish, and he’ll pull out his phone.
That’s what happened when MLB.com’s Matt Monagan sat down with him in...
The Rays Were Last to the Patch Game — and Picked a Fintech Company Anyway
Jersey patch sponsorships arrived in Major League Baseball ahead of the 2023 season, and for three years, one team held out. This year, that streak ended. The Tampa Bay Rays are wearing a patch for the first time, and the company on their s...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Baseball and Brands.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Dr. Mezzy is a college professor in New Jersey leveraging his decade of sports marketing and branding experience. He has worked with various brands, teams, athletes, and sports organizations on their marketing efforts.
Frequently Asked Questions
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