Behind The Deck
CandiceEach episode and newsletter breaks down campaigns, trends, and frameworks you won't find in the press release. The goal is to give brands, creators, and nonprofits the unfiltered playbook to build partnerships that drive results.
| Platform |  | Pricing | Only paid issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Subscribers | Read | behindthedeck.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The New Rules of Finding the Right Brand Partners
Cold outreach is dead. Visibility, curiosity, and human connection are the new deal flow.
The Girls Are Fighting! Creators Suing, Google's Cookies Are Staying & More This Week
From Google’s cookie policy twist to high-stakes creator lawsuits, and my sick week, get the latest.
This Week Online: Transparency, Turmoil, and Transformation
Imagine being fined $5MM.
Privacy Wars and Platform Access: New York Targets Social Media Addiction, TikTok Fights Back Against Divestment
This week, debates surrounding data privacy and platform access continue to heat up.
Authors
The writers behind this newsletter.
Partnerships Director and Strategist. I’ve spent 10+ years working with brands, creators, and communities. I write about creator culture, partnerships, and whatever else I’m deep in at the moment. No niche, just curiosity.
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