Blurring The Lines is a newsletter that explores how the once-distinct worlds of advertising, communications, and marketing are converging.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 59 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||
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blurringthelineswithmichaelkaye.sub...Latest Issues
Blurring The Lines with Jack Dunphy at Galaxy
For years, brands have borrowed the language of media companies. They talk about audiences, content, storytelling, and increasingly, building communities. But adopting the terminology is easier than adopting the mindset behind it.
Jack Dun...
What Does Your Brand Make That Is Unmistakably Yours?
Brands spend a lot of time optimizing individual posts. We should spend more time building content people recognize, expect, and eventually miss.
Brands have become too focused on making individual pieces of content perform.
Blurring The Lines with Patrick Benson at P.F. Chang’s
The lines between PR, social media, influencer marketing, and brand communications have been blurring for years. But many companies still organize their teams as if those disciplines operate independently.
P.F. Chang’s is taking a differen...
Blurring The Lines with Allison Lloyd at The League (Match Group)
Allison “Ally” Lloyd began her career at Match Group as a 22-year-old executive assistant. But she quickly recognized that being early in her career gave her something valuable: a perspective senior leaders needed. By becoming indispensable...
The Best Media Pitches Make a Writer’s Job Easier
What 12 years in communications (and one month on the other side of the inbox) have taught me about earning a journalist’s attention.
After more than 12 years working in communications, I’ve sent thousands of pitches.
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Blurring The Lines.
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Upstart comms, Columbia & NYU professor, Inc. writer. Blurring The Lines unpacks the noisy intersections of culture, media, identity, and the internet. POV is mine.
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