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Artwork for Bootstrapping Marketing

Bootstrapping Marketing

Clément Rog

Stories and opinions on doing Marketing differently.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues15SubscribersRead bootstrappingmarketing.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

I love to wander in the past — the Shopify website from 2008 until today

I love websites. I enjoy visiting new ones or seeing how others develop over time. I actually find it to be a fantastic way to know how’s the team behind a project: how they talk about what they’re solving, how they try to stand out from th...

2 years ago
2
0

My dad was a teacher, and I still think it's one of the most beautiful job in the world

I can’t say how many times I had to convince colleagues or management that making our customers more successful should have been priority #1.

2 years ago
2
0

How to make yourself, your story and your work more believable?

Believable characters are the lifeblood of great stories. They make whether readers are completely engrossed in your narrative, or not. It’s often hard to pin down, and it’s always a matter of perception — but it’s what will make one reader...

2 years ago
6
2

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Authors

The writers behind this newsletter.

  • Clément Rog

    I promote the *calmer* way to marketing: simple, honest, and sustainable marketing initiatives over intrusive tactics and endless optimizations.

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