Brands & Humour
Paddy Gilmore | Studio GilmoreEvery week I look at how brands can use humour to be more likeable, memorable and — above all — profitable.
| Platform |  | Pricing | Freemium |
|---|---|---|---|
| Publishes | Weekly | Issues | 132 |
| Subscribers | Read | brandsandhumour.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Super Bowl Ads, Pt. 2: The Good 'Uns
Last week I talked about the Super Bowl ads that failed to impress. This week? The other side of the coin. What stuck out?
Super Bowl Ads, Pt 1: The Stinkers
Before kicking off: in two weeks’ time, on March 3rd, I’m launching my online shop, HumourScope® (www.humourscope.com).
Frequently Answered Questions
...Interrogate me mercilessly, go on.
How Do Your Customers Chillax?
...All work and no play ain't good for anyone. Why don't more ads look at their customers' downtime?
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Authors
The writers behind this newsletter.
I’m a humour consultant: I help brands become more profitable by advising them on how, when and where to use humour in their comms. I've used my HumourScope® methodology with numerous global brands including Epson, WPP and Harley-Davidson.
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