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Briefed delivers quick takes on marketing, advertising, culture, and creativity. Trends, hot topics, and brand moves - served weekly on Substack.

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Substack
PricingOnly free issuesPublishesWeekly
Issues23Founded2 years agoLast Issue9 months ago
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brandsinbrief.substack.com
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Latest Issues

Briefed: Burberry, Gap and Dior

Briefed is your weekly newsletter featuring all the hot topics, hot takes, and the best campaigns from brands.

BRIEFED is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber...

9 months ago
7
1

Help! Who summoned the brands?

Before I became a journalist, I worked in social media. And before I worked in social media, I worked for fashion brands. So, the topic of brands being cringe on social is quite close to my heart.

Recently, a video went viral on TikTok. Y...

a year ago
11
2

Tyler, the Creator and Dario Argento for Bottega

Luxury Italian brand Bottega Veneta has launched ‘Craft is Our Language’ to mark the 50th anniversary of the house’s leather weave.

Photographed by Jack Davison, the campaign features a stellar and varied lineup, including Tyler, The Crea...

a year ago
1

Listening rooms are hot right now 🔥

Why listening rooms are the hottest trend in brand marketing that you need to know about

Inspired by the meticulous design of Japanese listening rooms, brands like Stone Island, Aimé Leon Dore, and Valentino are unveiling stunning spac...

a year ago
10

Surprising brand collabs - and why they work

Surprising Collaborations

From luxury whisky to gaming-inspired fashion, these are the brand pairings we didn’t see coming this week, but weirdly, they work.

BRIEFED is a reader-supported publication. To receive new posts and support...

a year ago
2

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  • Amy Houston

    Amy Houston is a marketing, advertising and brands-focused journalist from Glasgow. She is currently a senior reporter on the creativity beat at The Drum. Previously, she worked in the fashion industry as a social media manager and photographer.

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