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Building the Tribe

Juliet Su

Here, I’ll write about the lessons, challenges, and opportunities I encounter while working with founders, regulators, and ecosystems across different regions: how technology, markets, and communities interact to shape the future of Web3.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues19Foundeda year agoLast Issuea month ago
Active

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buildingthetribe.substack.com
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Latest Issues

The Plumbing Is Finally Being Laid: What H1 2026 Revealed About the Future of Capital Markets

For years, tokenization was one of the most talked-about ideas in blockchain.

Governments explored digital bonds. Banks tested settlement on distributed ledgers. Asset managers experimented with tokenized money market funds. Every major co...

a month ago
7

THE DUBAI RESET

Lately, I’ve been asked the same question again and again:

Why are you still in Dubai? And what opportunities actually exist here right now?

My answer is straightforward.

Dubai was never a temporary decision.

It was always about fun...

4 months ago
1

Tokenization Beyond the Noise. What Actually Determines Success in 2026

What is often missed in tokenization discussions is that putting assets on-chain is no longer the hard part.

The market has largely solved issuance.

What remains unresolved is whether tokenized assets can operate as real financial product...

6 months ago
2

Real-World Assets: Building the Bridge Between Traditional and Digital Finance

The momentum around RWA tokenization is accelerating.
What was once a technical experiment is now becoming a structural shift in how the world manages assets, liquidity, and trust.

But as the market expands, the key question remains: how...

10 months ago
4

Digital Assets Move Into Overdrive

Are We Living Through the Fifth Financial Revolution?

Every few centuries, the world rewrites the rules of money. Each revolution reshapes how we store, transfer, and grow value — and redefines who holds power.

1️⃣ From the Four Before to...

10 months ago
2

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Authors

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  • Juliet Su

    Founding Partner at NewTribe Capital (est.2020 in the UAE) From a corporate career in China to digital assets leader. All about global Web3, funding, and RWA tokenization

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