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Business of TV

Jen Topping
Hundreds of paid subscribers

Discover everything TV and film producers need to know to plan for the future in our age of internet disruption, without hype or oversimplification.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues160Founded3 years agoLast Issue4 days ago
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businessoftv.substack.com
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Latest Issues

Meta, Instagram & AI: what they are up to matters for TV producers

How Meta is taking on the streamers and YouTube in the living room.

Before getting into Meta, a quick bit of housekeeping. I’m delighted to be doing not one but two sessions this year at the Edinburgh TV Festival.

4 days ago
3
Paid

The mismatch between what people watch on YouTube & how much it costs to make

This week, I’ve covered a range of topics that I think might be of interest to you:

  • The coming crunch point between production costs, audience expectations and ad income on platforms like YouTube

  • Netflix reducing the amount of per...

8 days ago
16
9

Is Netflix's model showing signs of stress?

Over the last few months, I’ve done a lot of deeper dives into specific themes - all well and good, but that means there have been all sorts of details, data or announcements that could be indicators about the future of our market, so are i...

16 days ago
16
3

Personal brands & how to keep hold of talented people in the age of disruption

How the tensions can play out between employers and those who want to develop their own personal brands.

Hello! Before starting - do you have any burning questions you’d like to ask me about anything I write about here? If so, I’d love to...

18 days ago
5
Paid

What is taste, and is gen AI and the creator economy making it harder to find?

Plus an ode to the value of editorial gatekeepers.

This week I was in boiling hot and beautiful La Rochelle for Sunny Side of the Doc to do a session on the economics of YouTube for factual producers, thanks to Documentary Campus. I’m half...

a month ago
9
Paid

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  • Jen Topping

    Ex-Channel 4, BBC and Xbox, now consultant helping TV, film and online content producers build strategies and manage their businesses in this age of internet disruption.

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