
Insights and smart light actions delivered (most) Fridays. I’m Amy Bonsall—ambiguity architect. I’m a former IDEO & Old Navy exec, HBR author, and your secret back-pocket resource for leading better when when things aren't clear.
| Platform | Pricing | Only free issues | Publishes | Infrequently | |
|---|---|---|---|---|---|
| Issues | 19 | Subscribers | Read | amybonsall.substack.com |
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Hi! I’m so glad you’re here. Well, except, that I’m not. As of May 2024, I moved my blog over to be hosted on my website. Please visit me there, and subscribe through this link here. It’s a bit of a crooked path, but aren’t all the best pat...
When you’re building a business, one thing you learn really quickly is that there is no arrival. It is a constant iteration.
Whoa! A lot has happened since I last shared a newsletter. I’ll be brief and get to the good stuff…
The writers behind this newsletter.
Helping leaders apply tools that turn uncertainty into action, called Light Actions. Light Actions exist for the moments when momentum has stalled but pressure hasn’t.
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