Design Amplified
Lance ShieldsDesign Amplified explores the future of design leadership, career reinvention, and AI’s impact on our lives. Written by Lance Shields, a design leader at Walmart and formerly at Adobe.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 30 | Subscribers | Read | designamplified.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Dreaming in Design
There's a moment most designers know well. You've spent weeks refining your portfolio. You've written and rewritten your case studies. You apply to a role that feels right. The company, the level, the team. And then nothing. No feedback. No...
The Fire Alarm That Only Goes Off Inside the Fire Station
Illustrated by Gemini’s Nano Banana Pro while I was outside negotiating a détente between my pet parrot and the mountain lion. The parrot had opinions. The mountain lion had patience. The coyote watched from across the street, taking notes....
How I Use AI
I didn’t have a lightning-bolt moment with AI. It crept up on me the way most meaningful changes do—quietly at first, easy to underestimate. It was late 2024 at Adobe, and competitors were experimenting with integrations in Microsoft Copilo...
The Market Punishes Guessing
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Authors
The writers behind this newsletter.
Lance Shields' design leadership journal. Former Adobe design director sharing insights on AI product innovation, navigating career change, and building teams that deliver exceptional user experiences.
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