
From the Handbag Fairy Godmother, Emily Blumenthal, for the handbag obsessed covering handbag history, handbag collabs, and everything you need to know about designing, making, and marketing handbags. \ud83d\udc5c
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 199 | Founded | 2 years ago | Last Issue | 10 days ago |
| Active | |||||

The accessory landscape is undergoing a massive transformation. Between changing lifestyle habits, shifting retail channels, and the unraveling mythos around traditional luxury manufacturing, designing and selling handbags today requires a...
Ever since ’s post about the “Anti-It Bag” and how her readers have proclaimed that they want something “hard to identify, well made, and not meant-to-wealth signal,” I must say something struck a chord. No, a nerve. This post has burned my...
If you walked the floor at NY NOW this season, you felt it immediately: something fundamental has transformed, which I had discussed with Dorothy Belshaw, the new CEO and co-owner of NY NOW, on a recent episode of my podcast, Handbag Design...
The It Bag x NY NOW returns for its third edition to the Jacob Javits Center, this Sunday through Tuesday, August 2–4, 2026. This showcase has cemented its role as the definitive blueprint for how independent handbag brands enter and thrive...
Whether you’re drafting your first tech pack or scaling an established brand, the fashion industry can feel like a maze wrapped in a riddle. Luckily, we have been bringing on industry heavyweights to demystify everything from global manufac...
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The writers behind this newsletter.
I am known as the "Handbag Fairy Godmother," & do a lot more within the world of handbags - author of "Handbag Designer 101," professor, mentor, podcaster, & founder of The Handbag Awards. I'm also known for creating wild handbag collaborations.
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