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Unretained B2B Insights

Erin Hardy

Unfiltered B2B insights on messaging, content, and modern marketing—written by someone who’s done the work, led the teams, and stepped outside the agency model.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues7SubscribersRead erindhardy.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Why I’m So Serious About the Spelling Bee for Grown-ups

Zeke and his “reading dog” Ben, my old-man shepherd.

a month ago
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Narrative Is the Missing Link That Connects Sales, Marketing, and Revenue

#### What Happens When Sales and Marketing Tell Different Stories

2 months ago
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How to Raise a (Mostly) Happy, High-Performing Content Writing Team

Agencies and in-house teams struggle to retain copywriters. It’s not because writers are flaky or precious—we’re actually pretty dang tough and dependable—but because the environments we’re placed in often work against how creative work act...

2 months ago
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2

Authors

The writers behind this newsletter.

  • Erin Hardy

    Practical B2B insights for a post-agency world. I help teams do more with less through better processes, clearer decisions, and smarter use of senior talent. Notes, essays, and tools.

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