
Unfiltered B2B insights on messaging, content, and modern marketing—written by someone who’s done the work, led the teams, and stepped outside the agency model.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 7 | Subscribers | Read | erindhardy.substack.com |
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Zeke and his “reading dog” Ben, my old-man shepherd.
#### What Happens When Sales and Marketing Tell Different Stories
Agencies and in-house teams struggle to retain copywriters. It’s not because writers are flaky or precious—we’re actually pretty dang tough and dependable—but because the environments we’re placed in often work against how creative work act...
Branding is messy.
The writers behind this newsletter.
Practical B2B insights for a post-agency world. I help teams do more with less through better processes, clearer decisions, and smarter use of senior talent. Notes, essays, and tools.
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