
China’s digital culture, online media & social trends, by sinologist & What’s on Weibo founder Manya Koetse.
| Platform | Pricing | Only paid issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 47 | Founded | 3 years ago | Last Issue | 10 days ago |
| Active | |||||

A deep dive into the 2026 Xi-Trump summit through Chinese social media, highlighting the top 15 viral moments, memes, main themes, and movie-like scenes.
While Trump visited Beijing for a landmark summit with Xi Jinping, Chinese netizens t...
Inside OPPO’s Mother’s Day PR fiasco and other failed marketing campaigns in China’s gender minefield
Mother’s Day is over, but OPPO is still recovering.
From AI-generated film releases to popular “micro-vacations”, these are the digital & social trends shaping Chinese online conversations this May Day holiday.
🔥 China Trend Watch (week 18/19 | 2026) Part of Eye on Digital China by Manya K...
Catch up on the week's most critical China trends in 3 minutes.
Hope your week’s going well. This is Quick Eye, a brief scan of what’s been trending across Chinese social media.
How a niche online debate was amplified into a global “racism” story, and why the real discussion runs deeper
The Devil Wears Prada 2 is one of the major blockbusters of China’s popular May Day movie season. However, among Chinese audience...
Subscribers, engagement, traffic and sponsorship for Eye on Digital China.
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The writers behind this newsletter.
China social trends, online media & digital culture | Sinologist | Editor-in-chief What's on Weibo | Japan Studies | Hotpot Ambassador \ud83d\udd25
Creator of RealTime Mandarin, a resource helping you learn contemporary Chinese in context, and stay on top of the latest language trends in China.
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