Finding Why
Mike FreedmanLiving with purpose, and putting food on the table, in a fractured world.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 15 | Founded | 5 months ago | Last Issue | a month ago |
| Active | |||||
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mikenoordhoek.substack.comLatest Issues
Trump's America, Putin's Russia, Xi's China
Growing up in smoggy London, America was the land of the free, Cadillacs with whale-sized tail fins, Elvis Presley’s Hound Dog and the Camelot of President Kennedy. The Soviet Union shot a dog into space, we learnt to hide under school-desk...
Curse my Cotton Socks
I wrote this piece in 2008. With the growing calls for sustainability, I wondered what has changed.
In my ad days I had a collection of many-hued socks. Op & pop-art, lizards and elephants, superheroes, Tom & Jerry, yachts & steam trains,...
The Way of the Generals
The Way of the Generals
The first time I was invited to a strategy session I was flattered and scared stiff. What insights could I give, what would I question, and what the hell is strategy, anyway?
Whenever I’m in doubt, I consult th...
The rise & rise of the podcast
Break, school playground - we cluster around a small transistor radio, smuggled in by a class hero, and listen to the test match. We bowl every ball with Freddie Trueman, celebrating when he takes the wickets of Gary Sobers and Frank Worral...
The powers of "and" and "&"
Diggings from Many Ampersandhogs, Typophiles, 1936.
An evening session on what really matters, lubricated with beer, wine and whisky. A big mistake. “Profit before purpose” yelled the finance guy. “Purpose before profit” the head of sustai...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Finding Why.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Born in London, now living in Durban, South Africa. Brandmaker, placemaker, writer. Married, two grown-up children.
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