
Look smart in front of your boss. From the founder of Two Bridges Creative. Uncover weekly marketing and creative tips, news and AI predictions across industries that you can use in your job — today.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 54 | Founded | 2 years ago | Last Issue | 2 months ago |
| Active | |||||

TL;DR
Mother’s Day is a marketing minefield
The brands that stand out are intentional, not opportunistic
If your product doesn’t have a real relationship with this holiday, don’t fake one
Last week, I got the below...
TL;DR
OpenAI just exited the video generation business
AI’s best use is making your work smarter, not replacing it
Authenticity still wins
The Wall Street Journal broke news this week that OpenAI is discontinuing S...
I know, I know. You don’t need another list of predictions for the year. (Crepe palazzos!) But because I’m competitive, I’m writing where I think advertising, creative and marketing trends are going next year so that if (when) they happen,...
I’m certain you know the scenario: you spend weeks concepting, shooting, editing, reviewing creative. You post it. It bombs.
You adjust the headline or add the logo to the front, hoping it brings those results above benchmark.
It bombs a...
The 9-9-6 work schedule — 9 a.m. to 9 p.m., six days a week — is a badge of honor. Hustle culture! Do what you love! It’s the modern way of working.
Or is it?
We’ve been here before and I’m skeptical. The problem isn’t the hours. It’s the...
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The writers behind this newsletter.
I am a creative and content marketing consultant. I’ve marketed products and services as diverse as women’s lingerie worn by the world’s most famous supermodels, to B2B event planning software, to the most powerful-flushing toilet on the market.
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