Game Bakery
Chase ShiBaking game ideas, fermenting cross-cultural insights. Like baking, we break down the creative “recipe” behind games — and seek to understand how an idea evolves, ferments, and ultimately becomes a real, successful product.
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 12 | Subscribers | Read | gamebakery.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
When an Archaeologist Goes All In on Games
I first met Lao Wang at the GDC expo floor, where she was setting up her booth for Code: Scent — carefully arranging fragrance elements alongside mythology-inspired artwork. It was one of the more unusual setups I had seen all week.
Three Phases of PM Career
In the PM career journey, there are three phases that we need to leap in order to advance.
GDC 2026: A Quieter Industry, A Clearer Direction
I just got back from GDC 2026 last week, and if I had to describe this year in one sentence, it would be this:
From Signals to Strategy
## Prelude — The Gap Between Insight and Action
Authors
The writers behind this newsletter.
Baking game ideas, fermenting cross-cultural insights.
Frequently Asked Questions
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