Reletter
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Good Stuff

Laura Botsford

A collation of tips and methods, case studies, good news and inspiration from Doing Good, a consultancy for nonprofits and purpose-led organisations.

Platform
Substack
PricingOnly free issuesPublishesInfrequently
Issues8SubscribersRead doinggood.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Do you need a new product or a new audience?

You have a strong brand, great campaigns, and loyal supporters who care deeply about your cause. And yet, income has stopped growing and started to plateau. The donations that used to roll in now arrive more slowly. It’s becoming harder and...

4 months ago
0
0

Is it time to stop being foolish?

Is it just me, or have non profits really eased off the April Fools stunts in the past couple of years?

8 months ago
1
0

The art of managing silence in research interviews

When I’m conducting a qualitative interview, it’s really common for an interviewee to pause or trail off into silence. Sometimes it’s obvious that they’re still thinking something through, and it’s easy to sit and wait for them to start bac...

a year ago
0
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If you must send out a survey, avoid these common mistakes

You might suspect I’m not the biggest fan of surveys — I certainly have my criticisms of them as a tool. My main gripe is that I see them being used in completely the wrong way, and then those results can be used to justify major decisions....

2 years ago
1
0

Authors

The writers behind this newsletter.

  • Laura Botsford

    Service design + innovation + user research consultant working with charities and the public sector.

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