Green Behavior
Brittany SierraExploring the intersection of fashion, psychology, consumer behavior, and sustainability to challenge norms, shift consumer habits, and bring sustainability into the mainstream.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 16 | Subscribers | Read | greenbehavior.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
How to Drive Sustainable Impact in a Fast Fashion Company (Without Burning Out)
Between email, Instagram, LinkedIn, and now Substack, I get a lot of questions—from students eager to break into sustainability to industry leaders and seasoned pros looking for strategies to connect with consumer values and tackle industry...
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Stop Saying Consumers Won't Pay for Sustainability and Build Brands People Legitimately Love and Clothes People Actually Want to Wear🙃
If Aritzia can sell a $248 blazer and a $168 sweater, price point isn’t why people don't buy sustainable fashion.
October's Guide to Shaping Sustainable Consumer Choices in Fashion
How the hell is it already Halloween?! It feels like it was just October 1st, yet here we are—making last-minute costume decisions and resisting the urge to raid the candy stash before the trick-or-treaters even show up.
Authors
The writers behind this newsletter.
Founder of The Sustainable Fashion Forum and host of the Green Behavior podcast.
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