How To Measure Ghosts
Matt LockeCulture industries - TV, Film, Games, Music, Radio, Books and more - are defined by one thing - metrics. But who decides what metrics to use? Join me as I trace the odd, hidden histories of the way we measure audiences.
| Platform |  | Pricing | Only free issues | Publishes | Infrequently |
|---|---|---|---|---|---|
| Issues | 19 | Subscribers | Read | howtomeasureghosts.substack.com |
Curious about how many subscribers How To Measure Ghosts has or want to find similar newsletters? Reletter has got you covered. We collated all the information we could find from across the web in our database of over one million newsletters.
Check the email archives, get traffic estimates, engagement scores and more to discover the best advertising opportunities.
Our search tool helps you locate relevant newsletters for any topic and compare their stats for better sponsorship decisions.
Latest Issues
Recent posts by this newsletter. Browse the email archive.
Introducing Mr X
I started this newsletter to share research about the history of audience attention metrics for a book about the life of Arthur C Nielsen Sr & Jr, the founders and directors of the Nielsen company and inventors of TV ratings technology. Dur...
The long, slow death of the TV schedule
Photo by Ajeet Mestry on Unsplash
The internet of maps and oracles
Before the web, Tim Berners-Lee wrote an application called ENQUIRE. It was based around cards that show the links between information in a database, allowing the user to move between the relational links as they research a subject.
Revisiting 'Six Spaces of Social Media' 15 years later
Photo by Gian Cescon on Unsplash
Similar Newsletters
Other publications recommended by the authors of this newsletter.
Authors
The writers behind this newsletter.
Director of Storythings, interested in tech/culture/etc for far too many years. Currently writing a book about Arthur C Nielsen and how we measured audiences in the 20th century.
Frequently Asked Questions
How can I access the email archive for How To Measure Ghosts?
You can find recent issues that have been published by How To Measure Ghosts on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does How To Measure Ghosts have?
To see how many people subscribe to How To Measure Ghosts, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in How To Measure Ghosts?
Newsletter advertising can be extremely effective when it's done right. Before you pitch How To Measure Ghosts as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like How To Measure Ghosts?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact How To Measure Ghosts using the contact information provided and ask for a copy of their media kit.
How can I find newsletters similar to How To Measure Ghosts?
Scroll up to where it says Similar Newsletters to see other publications like How To Measure Ghosts. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact How To Measure Ghosts?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.