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in house

rianne

business and culture, through the lens of creative.

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues38Founded3 months agoLast Issue3 days ago
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Latest Issues

I thought I was being rigorous. turns out I was just scared

Welcome to day 15 of my 30-day writing series, Crash-Out.

The thing about overthinking is that it feels like work.

It has the texture of diligence. You’re still at your desk, still brooding on the problem and still refining the options....

3 days ago

burberry forward: lessons learnt

burberry 2026

Heritage is the most recognisable thing a brand can sell. Credibility is the hardest to maintain and the most expensive to borrow. Burberry’s bounce-back story shows us how two opposing briefs can work without cannibalising e...

3 days ago
1

your portfolio got you the meeting. your personality got you the job

Welcome to day 14 of my 30-day writing series, Crash-Out.

Nobody briefs for personality.

Every job spec asks for software proficiency, platform knowledge, a portfolio. Nobody writes ‘must be able to communicate well’ or ‘must stay withi...

4 days ago
1
1

collective power is how to win in creative. most don’t know this

Welcome to day 13 of my 30-day writing series, Crash-Out.

The creative industry will convince you that you need to grind on your own because your peers are your competitors. That the only way you’ll get ahead is by protecting your space,...

5 days ago
3

atomic habits of creative people successfully avoiding self-sacrifice

by andrzej rostek

Welcome to day 12 of my 30-day writing series, Crash-Out.

There is a particular kind of content that has become the ambient noise of every creative person’s feed. Ten slides. White background. Bold serif. A numbered lis...

6 days ago
2
2

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  • rianne

    marketing strategist & creative commissioner, navigating business & culture from both sides of the creative brief.

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