
A recurring analysis of consumer psychology, media, the creator economy, and technology, exploring how these forces collectively shape modern business and culture.
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 26 | Subscribers | Read | influencecapital.substack.com |
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In October 2024, Duolingo’s TikTok account, famous for unhinged content featuring someone in an owl costume, racked up millions of views dancing to trending sounds and “reacting” to fan edits/comments.
Catfish first launched back in 2010, and the moment it hit our TV screens, we were obsessed. How could someone fall in love with a person they’d never met? How could people create entire fake identities? We were baffled, heartbroken on thei...
Most of what I try fails, but these failures are often invisible, while the successes are visible. I have noticed that this sometimes gives others the impression that most things work out for me. As a result, they are more likely to attribu...
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The writers behind this newsletter.
ex business journalist, ex B2B sales lead now ghostwriting and branding for leaders and growing companies
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