Inside the Creator Economy
Jim LouderbackNews, strategy and analysis on the creator economy, media, generative AI and more from the former GM of VidCon
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 103 | Last Issue | 7 days ago | Active |
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insidethecreator.beehiiv.comLatest Issues
First Reddit, Then YouTube
This Week: As goes Reddit, so goes YouTube. Plus new academic analysis of what’s replacing the death of the social graph, how the new SAG-AFTRA contract creates opportunity for creators, and a new case study for the future of the creator co...
YouTube’s Scarlet Letter
This Week: YouTube begins broadly and explicitly auto-labelling AI-generated content. What could possibly go wrong? Plus the end of organic virality, what the box office tells us about the YouTube to Hollywood pipeline, and much more....
The Silence of the Beast
This Week: Why MrBeast has been so quiet. Hint, it’s not views. Also, AI-based search engine optimization heated up last week, digital twins took off, and the internet of one gets closer and closer. All that and two new research reports and...
The Cold Water Era
This Week: Why Neal Mohan’s “YouTube Era” might be short-lived, what Spotify’s podcasting announcement really needs, and LinkedIn’s new creator monetization feature.
Welcome to our 35,000+ readers! I’m Jim Louderback and this is my weekly...
Beware the Boost Tax
This Week: I Was in LA Wednesday for a hot 4 hours at Scalable then off to CT for an event on an island south of Norwalk featuring a decommissioned power plant and an army of early season ticks. I am not making this up.
The Scalable summ...
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