CPG OS
Jason BurkeUnfiltered weekly look from an 8-figure CPG entrepreneur spilling secrets on how to build a CPG brand that lasts—less cash burn, less perfection, more authenticity, and a journey that feels lighter and more fun.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 37 | Subscribers | Read | jasonmburke.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Kind of Wealth You Can't Deposit
A few weeks ago, I shared a post that started with six words:
Five CPG Mistakes I’ll Never Repeat
When I started building my brand, I thought grit, good product, and hustle would be enough.
What I Really Pay My Co-Manufacturers (and How I Negotiate)
You can have the best product in the world, but if your manufacturing math doesn’t work — nothing works.
Why Rule-Breakers Win
Let’s be honest — traditional CPG marketing was never built for founders.
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Authors
The writers behind this newsletter.
Founder and CEO of The New Primal -10k Retail Stores -8-Figure Entrepreneur -$20M Equity Raised
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