La bataille des imaginaires a commencé
Carine Evano-NegroniDécryptage des anciens et des nouveaux récits
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 6 | Subscribers | Read | dejademain.substack.com |
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Latest Issues
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Réinventer le monde grâce aux nouveaux récits, ce n’est pas simplement imaginer autre chose : avant la construction, il faut passer par l’inévitable phase de déconstruction de nos imaginaires. Identifier nos croyances inutiles ou néfastes, ...
Marque et nouveaux récits : la méthodologie pour se lancer
## 1\. Questionner ses propres stéréotypes
Et si... on libérait notre imagination pour créer le futur que nous voulons
Enfants, nous jouions tous à “on dirait que…”. Une fois adultes, nous sommes devenus raisonnables et avons mis un couvercle sur notre imagination. Et si on libérait notre imagination pour créer, en vrai, le futur que nous voulons et que nou...
Le voyage : quels imaginaires déconstruire ?
Photographies de plage de sable blanc, lieux de rêve défilant sur Instagram, publicités nous invitant à faire du ciel le plus bel endroit sur terre… Nous baignons dans des récits qui font du voyage lointain et de la vitesse des impondérable...
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10 années à la com de Nature & Découvertes puis 12 ans à l’éditorial chez Leroy Merlin, avant de créer, à 6 mains, Déjà Demain, une agence édito 100% dédiée aux nouveaux récits.
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