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Les Chroniques du Sponsoring

Agathe Vergnaud

Le sponsoring sportif, tout le monde en parle. Mais comment ça marche vraiment ? Qui décide quoi, pourquoi une marque choisit ce sport et pas un autre, comment un athlète décroche son premier contrat ? Un invité, une histoire, un décryptage.

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Substack
Founded3 months agoActive

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  • Agathe Vergnaud

    J'aide à comprendre comment se construit un partenariat sportif : qui décide quoi, ce qui marche, ce qui foire. + de12 ans côté clubs, équipementiers et annonceurs.

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