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LSA en bref

LSA Commerce & Consommation

Une sélection des enquêtes et articles à ne pas manquer.

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LinkedIn
PricingOnly free issuesPublishesWeekly
Issues25SubscribersRead linkedin.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Schiever, le nouvel allié très discret de Système U

Familial, profondément ancré en Bourgogne-Franche-Comté, l’un des derniers distributeurs alimentaires indépendants français a créé la surprise en annonçant le 6 mars quitter le giron d’Auchan, après une alliance de plus de vingt-cinq ans, p...

a month ago
243
0

Quelle stratégie adopter face à un « bad buzz » ?

La multiplication des réseaux sociaux et leur influence bouleversent les relations entre les enseignes et leurs clients. Le « social media » fonctionne sans filtre, en continu, pour le meilleur et… pour le pire. Mais de bonnes pratiques aid...

2 months ago
16
0

Pourquoi devenir plurifranchisé ?

Pratiqué de longue date, le système de la plurifranchise connaît un regain d'intérêt. Cet art d'être multi-enseignes est une une voie royale pour se diversifier. Quels sont les avantages pour les franchiseurs et les franchisés ? Et les cond...

2 months ago
42
2

Fin des promos stratosphériques sur les produits d'hygiène

À partir du 1er mars, l'encadrement des promotions dans la droguerie-parfumerie-hygiène (DPH) va mettre fin aux taux de discount pouvant atteindre 70 %, 80 % et même 90 % comme c'est le cas actuellement, notamment ces dernières semaines, po...

3 months ago
29
0

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  • LSA Commerce & Consommation
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