This Week in Marketing
The DrumNo-nonsense analysis on the biggest challenges facing marketers from our editorial experts: https://www.thedrum.com/
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 26 | Subscribers | Read | linkedin.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Brands pulling back DE&I promises | Twitch's turnaround | Fred Paginton on Diet Coke
As the Heinz controversy continues, we explored the staggering statistic that 85.6% of 500 people polled from the UK and US have seen ads they felt were culturally inappropriate or irrelevant.
Overheard at Advertising Week | Loewe's marketing success | Tom Banks talks with Nick Hallbery
Our editorial team has been on the move, all around the globe. Tom Banks jetted off to Slovenia where he interviewed Mother London’s executive creative director Nick Hallbery and on the other side of the world, our US reporters were on the ...
This Week in Marketing: The Big Fashion Focus Curation
After a week of fashion passion exploring Marc Jacobs’ unhinged TikToks, Loewe’s marketing mastery and why the hell all the fashion houses “ruined” their logos, culminating in an agency fashion show, I think we can safely say that our fashi...
This Week in Marketing: Autism in adland | Apocalyptic wool ad | Butter brand with cult following
Is calling autism a ‘superpower’ a cop-out for employers? Strategist Kevin Chesters thinks so.
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