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Michael Lewis - Future Fandom

Michael Lewis

The Michael Lewis Substack investigates trends in sports, entertainment, and political fandom. Brought to you by Professor Michael Lewis of Emory University

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues55SubscribersRead fanalytics.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Olympics and the Super Bowl: The Female Olympic Fan

When I was a kid, the Olympics seemed like something special. So did the Super Bowl and other sports events. But the Olympics were next level, something that was beyond just sports.

21 days ago
2
0

The Olympics and the Super Bowl: A Tale of Two Sports

I asked ChatGPT for a list of the top 10 American sports moments of the last 50 years. The number one event occurred 46 years ago in 1980: the “Miracle on Ice,” when a USA team of amateurs defeated the Soviets at the height of the Cold War....

a month ago
3
0

What 2025 Revealed About the Future of Fandom (4 of 4)

Events 10 through 2 isolated fandom’s driving forces: technology accelerating content, demographics shifting power, marketing engineering attachment, and infrastructure creating vulnerabilities.

a month ago
4
1

What 2025 Revealed About the Future of Fandom (Part 3 of 4)

Today, we continue the 2025 top ten fandom event countdown.

a month ago
4
0

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Authors

The writers behind this newsletter.

  • Michael Lewis

    Faculty at Emory University and expert on fandom - fandom analytics and the future of fandom.

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