
Sou Michel de Castro, profissional de marketing com experiência prática em performance, SEO, mídia paga e automação. Ao longo da minha trajetória, atendi empresas de diferentes portes e mercados, com foco especial no segmento imobiliário e B2B.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 6 | Subscribers | Read | michelcastro.substack.com |
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E nessa busca, negligenciei justamente o que mais importa: minha saúde, meu sono, minha alimentação, a leitura… e o tempo de qualidade com quem realmente faz diferença na vida.
Estive refletindo nos últimos dias sobre a real diferença entre liderar e simplesmente gerenciar. Spoiler: não é sobre cargo, organograma ou KPIs entregues no fim do mês.
Acabei de finalizar a leitura de “O Diário de um CEO: 33 Leis para os Negócios e a Vida”, do Steven Bartlett. O livro entrega exatamente aquilo que promete: insights simples, diretos e altamente aplicáveis.
Há alguns dias, conversava com uma colega de trabalho sobre plataformas de CRM — seu potencial de entrega versus custos de operação. Aquela conversa me levou a refletir sobre como muitas empresas hoje não conseguem mais dimensionar suas ope...
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Sou Michel de Castro, profissional de marketing com experiência prática em performance, SEO, mídia paga e automação. Ao longo da minha trajetória, atendi empresas de diferentes portes e mercados, com foco especial no segmento imobiliário e B2B.
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