Νοῦς Marketing' Substack
Aristotelis Tsormpas\ud83d\udca1Emails Worth Opening, Strategies Worth Copying \ud83d\udca1 A marketing and communication newsletter so valuable, you’ll want to screenshot every issue
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 16 | Subscribers | Read | aristotelistsormpas101.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
How Flexible Pricing Became the Hero in a Subscription-Fatigued World
### The Subscription Hangover
How to Build a Marketing Strategy (That Feels Like a Backstage Pass to Success)
Let’s start with a confession: Most marketing strategies are as thrilling as a microwave manual. They’re stuffed with fluff, vague goals, and enough bullet points to make your eyes cross.
From Hunter-Gatherers to Harley-Davidson
10,000 years ago, a Neolithic farmer in Catalhoyuk (modern Turkey) painted a bull’s horns on his home’s plaster walls. It wasn’t decor, it was a signal. That symbol told wandering clans, “This is us. We’re the bull people. Don’t mess with u...
How Caveman Instincts Drive Modern Consumer Behavior
A Homo erectus hunter, 1.5 million years ago, crouches in the tall grass of the African savanna. His heart races. His pupils dilate. Every muscle tenses as he eyes a gazelle grazing just out of spear range. Survival depends on split-second ...
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Authors
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B2B and B2C Marketing and Insights, but fun!
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