
Caos criativo, boas ideias e a angústia de criar na era da IA.
| Platform | Pricing | Only free issues | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 53 | Subscribers | Read | raphaborges.substack.com |
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Outro dia vi uma influenciadora que gosto muito disparar contra o tal publicitário da Faria Lima por causa daquele apelido duvidoso dado ao Brasil em uma campanha famosa. Ela falava sobre a falta de repertório e sobre como essa bolha insula...
Eu tenho pensado muito sobre essa urgência que todos temos de ser insubstituíveis. No café da manhã ou na reunião de planejamento parece que existe um fantasma soprando no nosso ouvido que ser comum é um pecado mortal. A gente corre atrás d...
Postar sobre espiritualidade em uma vitrine profissional é como acender uma luz forte em um quarto que muitos preferem manter na penumbra. Eu sempre tive clareza sobre o meu propósito de compartilhar processos criativos e abrir as portas do...
A sensação de estar em uma sala de reuniões onde todos parecem ter a resposta enquanto você mal entendeu a pergunta é desesperadora. Eu passei anos acreditando que o frio na barriga era exclusividade minha e que os cargos com siglas imponen...
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Sou o Rapha Borges, publicitário, criador do curso Creative Punch e desse caos aqui chamado Powcas Ideia. Ganhei um Grand Prix em Cannes, mas ainda perco tempo escolhendo fonte no Keynote e apanhando das novas ferramentas de IA.
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