DemandGen'
guilhemBienvenue dans l'ère de la Demand Generation ! Toute l'année, suivez les tendances, les bonnes pratiques, les retours d'expérience... pour améliorer vos mécaniques Marketing B2B – entre deux RDV annuels de #DemandGen' !
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 8 | Subscribers | Read | ondemand.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Replay – l'Employee Advocacy au sein du Groupe La Poste
Au cœur de DemandGen’25, Alexia Belval-Butez (son LinkedIn) a partagé ses secrets pour faire passer d'une perception de LinkedIn comme "trop risqué" à l'instauration d'une équipe dédiée (3 personnes) et la publication active des mmbres du C...
Replay – IA & Marketing : mythes, vrais usages, menaces...
Nous avons exploré avec Sylvain une question qui hante tous les marketeurs B2B : comment l'intelligence artificielle transforme-t-elle réellement notre métier ? Loin des promesses marketing et des fantasmes technologiques, cette interventio...
Toutes les conférences DemandGen'25 en Sketchnotes !
## Trouver la place “raisonnée” de l’IA dans les équipes marketing B2B
Replay – Créer une communauté pro B2B : le canal sous-estimé du Dark Social
## Trop de push, pas assez de lien
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Authors
The writers behind this newsletter.
Mr Content depuis 1999 - tombé dans la marmite du blogging. CEO d'Invox. Organisateur de DemandGen', la conférence.
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