Out There Branding
Becca MagnusAn exploration of culture and brand building at the cutting edge. Unearthing new ideas, communities and movements, delighting in the unusual, exploring the uncomfortable. From Magnus & Co, the breakthrough B2B brand consultancy founded by Becca Magnus.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 4 | Subscribers | Read | outtherebranding.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Issue 2: Dancing with discomfort
Hello hello,
TrendShot #1: Nerding out is in
Playstation 5 launch activation across London Underground sites, including Oxford Circus Underground Station, London. Image originally featured in Campaign Magazine, Nov 2020.
Issue 1: Dungeons, Dragons, and Brand Betrayal
A dragon, representing Wizards of the Coast, burning five polyhedral dice. By Vicky Leta, originally published in Gizmodo on 5th January 2023.
Insider knowledge, outsider perspective
In the creative industry, we’re taught to seek the outside perspective – to seek out what everyday people on the street think, and to make work that resonates with them. The assumption – we are rarified things, insiders. We sit on our pedes...
Authors
The writers behind this newsletter.
Brand consultant, strategist, writer and founder of Magnus & Co, the breakthrough brand consultancy. Helping B2B teams cut to the heart of what they do, so they can cut through the noise and grow.
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