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Person Familiar

Jim Prosser

Refreshingly real, critical, and useful perspectives and advice on tech comms and media. Written by Jim Prosser, a veteran comms leader at Twitter, SoFi, and Google and founder of Tamalpais Strategies.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues32SubscribersRead personfamiliar.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Best Marketing This Century Came From Giving Up Control

This is what editorial independence looks like.

9 days ago
2
1

The Tech IPO Playbook Is Missing Half Its Audience

The NYSE bell ringing is wonderfully iconic, but there’s also something quintessentially American about NASDAQ’s big-ass TV in Times Square. (Lev Radin/Shutterstock)

14 days ago
1
5

The Self-Driving Comms Operation

The self-driving dream, circa 1956. The car handles the road,while the family plays dominoes. Now it’d let everyone be on individual iPads together.

20 days ago
14
3

Jensen Huang Doesn't Sell Chips. He Sells Inevitability.

When you're worth $4.5 trillion, you can afford to be the lobster. (GTC 2026 Keynote)

a month ago
11
2

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Authors

The writers behind this newsletter.

  • Jim Prosser

    Pretty good cook, middling guitar player. Founder and Principal, Tamalpais Strategies.

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