True innovation isn’t incremental improvement—it’s fundamentally about inverting the cost curve of delivering value to customers.
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Why Sticky Notes Aren't a Real Job Map
A photo of sticky notes is not a job map. Clusters don’t ship outcomes.
Write the chronological steps of the job before you fund the idea with the most votes. If you can’t name the sequence, you’re still in ideation theater.
Free diagnost...
Could This be the End of Strategy Consulting? [PART 2]
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Here are the links promised:
Gemini Notebook in Video: https://notebook.google.com/notebook/b819f677-228f-4419-a0c5-515682ecb681
Other examples...
Lock One Hard Truth Before You Build the Roadmap
A roadmap without a hard truth is a shopping list dressed as strategy.
Lock one non-negotiable sentence that can kill a backlog line — before sticky notes, competitor screenshots, or “we’re customer-obsessed” slogans fill the room.
Free...
Could This be the End of Strategy Consulting? [LIVESTREAM]
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Add a Feature - or Remove a Constraint First?
Roadmaps love adds. Outcomes don’t move when the constraint stays put.
Before you fund the next feature, name the blocker and the delete. If the row is only “we need another feature / more process / another gate,” rewrite it — or leave i...
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Innovation Engineer | AI Strategist | Digital Transformer | Creator of Principle-to-Priority Framework running on the Venture Proof platform | Ex-EY | Ex-Strategyn. https://jtbd.one/book-mike
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