Proof Points
Kev AndersonThe Case Study Guy Newsletter
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 23 | Last Issue | 2 months ago | Active |
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proofpoints.beehiiv.comLatest Issues
Proof Points: Issue 21
Hello - it’s me, Kev - The Case Study Guy
The Best Way to Use Your Proof? Say It Out Loud.
After a hiatus of almost six years, I delivered a webinar this week.
The audience was a specialist marketing team that solely focused on the acco...
Proof Points: Issue 20
Hello - it’s me, Kev - The Case Study Guy
Early-stage proof: the case for not making stuff up
"No, use that figure."
As conversations go, it was definitely uncomfortable.
We'd incorporated a third-party tool into our product and I was b...
Proof Points: Issue 19
Hello - it’s me, Kev - The Case Study Guy
Or, should I say - Hakuna Matata!
The Story Stack and The Lion King
In April I’m delivering a short Story Stack session to a marketing agency.
Ahead of the session, I shared a LinkedIn carousel...
Proof Points: Issue 18
Hello - it’s me, Kev - The Case Study Guy
Nobody really cares about proof.
Yesterday I broadened the scope of my business.
Alongside The Case Study Guy, I’ve launched Kev Anderson Consulting - focused on Product Marketing and go-to-mar...
Proof Points: Issue 17
🌟 Hello - it’s me, Kev - The Case Study Guy
What If Your Biggest Client Left Tomorrow?
I shared a story on LinkedIn yesterday that struck a nerve.
It started with a simple question:
How exposed is your business to its biggest customer?...
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