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Pulse by Zarnik

Azhar Umar

Pulse by Zarnik is a weekly newsletter delivering clear, actionable insights on Indian hospitality trends for hotel decision-makers.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues13SubscribersRead pulsebyzarnik.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

How India's new 5% GST could backfire for mid-market hotels

The headlines promise relief for travelers and a tourism boom. Here's what they're not telling you: while some guests will save money, most hotels will end up charging more, not less. The math doesn't support the optimistic projections.

7 months ago
1
0

Hotel staff poaching season is here

Peak season is around the corner. Hotels across India are scrambling to fill positions ahead of their busiest months, and your best housekeeping supervisor just got an offer that's 25% higher than what you're paying. Sound familiar?

7 months ago
0
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The hidden economics of Homestays no one talks about

NITI Aayog proposes a model policy for homestays with simpler registration, digitalisation, fiscal incentives, and residential utility rates. This aims to boost sustainable tourism and local entrepreneurship in India. Social media is buzzin...

7 months ago
2
0

The AI assistant that could decide which hotels win

MakeMyTrip has just launched Myra, a generative AI travel assistant that promises to make trip planning as easy as chatting with a friend. But here’s the catch: when an AI shows few “best” hotel options, what happens to other hotels that do...

8 months ago
1
1

Authors

The writers behind this newsletter.

  • Azhar Umar
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