Rebel Marketer
Dan LangrishSearch, findability, and free tools for marketers who'd rather understand SEO than outsource it.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 45 | Subscribers | Read | rebelmarketer.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
There’s no such thing as Performance Marketing
In Moneyball, Brad Pitt is in a room full of veteran scouts doing what they've always done: debating whether to sign players based on how they look, whether they have a good swing, and whether their girlfriend is attractive. He asks the gro...
Not every post needs to have a KPI
There is a scene in The Secret Life of Walter Mitty where Sean O’Connell is sitting on a mountain, watching a snow leopard. It could be the shot of a lifetime, and he just doesn’t take it. He enjoys the moment.
Everyone wants the coverage. Nobody wants the backlink.
> Everyone gets into PR for the glamour. The lunches, the relationships, the coverage reports. Nobody signs up to think about backlinks, entity data and crawlable URLs. That’s where the real work is. That’s what compounds.
🗞️ CHATGPT MADE ME BANKRUPT
## “I just kept saying yes. It seemed so reasonable at the time.”
Authors
The writers behind this newsletter.
Free SEO tools, audit data, and content on search and findability. Whether you audit sites for a living or just need yours to show up
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