Redefine the Game
Francisco Fonseca, Hector Hughes, Matt TrappeExploring how brands can evolve to be more customer-centric and community-focused within the realms of sports, outdoor activities, fitness, and wellness.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 42 | Subscribers | Read | redefinethegame.substack.com |
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Welcome to Redefine the Game, a weekly read for brand builders, founders, and marketers who believe brands in sport, health, wellness, and the outdoors should do more than sell. They should shape culture.
Authors
The writers behind this newsletter.
Hey there, I am Francisco Fonseca and I am writing from Portugal. I am really passionate about community building, community-driven brands, and the intersection of communities with fitness, sports and wellness.
Cofounder of Unplugged
Brand Marketer, Director, Photographer, Storyteller. Founder at Auteur Sportif. Available for short and long-term contract work in brand/creative.
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