Under The Hood
Rhiannon ThomasDelivering education, insights and personal takes on marketing.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 23 | Subscribers | Read | 1rhiannonthomas.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
How Does the Algorithm Actually Work in 2026?
There’s a version of this post that would tell you to “post consistently and add value.” You’ve read that one. This isn’t it.
I’m trying to hit 1k Substack subscribers by my birthday. Here’s me saying it out loud.
A week ago I had 6 subscribers… today I have 18. By next weekend I’m aiming for 40. And by May 14th — my birthday — I want to hit 1k.
Why Asking for App Reviews Feels Pushy, And How to Fix It
I’ve recently started to spend a lot more of my time in the spaces where early-stage founders are working through the unglamorous parts of getting a product off the ground, and a question came up recently that I have seen in various forms m...
Customer Acquisition When You're Bootstrapped and Overwhelmed
You’re pre-revenue or barely bootstrapped.
Authors
The writers behind this newsletter.
Founders, build it and they will come doesn’t work. I write about what does. Weekly posts & daily notes about GTM & Marketing from someone who’s spent 5+ years in the industry.
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