The Message is the Medium
Robin Moroney, Lynette WebbWhy messages and originality matter in an age of mechanical thinking
| Platform |  | Pricing | Only free issues |
|---|---|---|---|
| Publishes | Weekly | Issues | 13 |
| Subscribers | Read | themessageisthemedium.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
All the Best Questions
The following is a foreword I wrote to Christopher Smith’s “To Question Is To Answer,” which is an amazingly brisk and practical guide to where to start with AI and what skills to invest in to use it. Being the incompetent influencer I am, ...
You Can't Win If You Don't Know What Unwinnable Looks Like
Like the actor playing in the nurse in "Shakespeare in Love" who gives the plot of "Romeo and Juliet" as "It's about this nurse...," I see the start of World War III and think mostly about comms. When I see Zelensky, Trump and Vance hitting...
Value Investing for Comms: Go All-In on Principles
Warren Buffett's investment strategy is famously simple: find undervalued companies and hold for the long term. His communication strategy is equally powerful and much easier to copy.
CVs in a Machine Age: “AI should enhance our unique voices, not replace them”
If we have a waking nightmare, it’s a future where all writing is mindlessly mediated by robots. Robots write. Robots read. Human minds atrophy.
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Authors
The writers behind this newsletter.
Better Living Through Better stories. I write about all the ways clear narratives and messages can change your life first, and your brand second. I have the receipts.
Lynette is co-founder of Road to Amherst, a boutique consultancy guiding businesses to harness AI responsibly and effectively. Previously at Google, McKinsey, Aegis (now Dentsu)
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