Reletter
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Saffana’s Voicenotes, a blog

Saffana

Part podcast, part written letter. A bit about marketing, a bit about me.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues58Founded3 years agoLast Issue8 days ago
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Latest Issues

Positioning - It's true, they're fighting over you

Reality is perception. And other rules of engagement for living in the imagination

This book was written 50 years ago, and young YouTubers are still avoiding reading this classic while ripping off the ideas badly…

8 days ago
3
Paid

How to write so people read

As always, punch line up front in case I lose you

3 steps to ensure what you write is read by “people”.

1. Have an outcome in mind based on what your reader wants/ needs
2. Add a novel nugget
3. Tell them what you want them to kno...

13 days ago
29
3

How We Learn! 100% in top 1% of books

Listen now | a book summary about your mind that will BLOW.YOUR.MIND

Without exaggeration, this is a book that has changed my perception of who I am, and who you are.

a month ago
16
Paid

Selling you American and other dreams

As always, punchline upfront incase I lose you

There is always a gap between:

the product (what exists)
and the promise (what you believe it will do)

You don’t buy the product, you buy the leap between the two. I wrote you this so you...

a month ago
27
7

Writing to learn: the good, the bad, the ugly

1 book. only 2 great sentences

No offence to this guy, but not my favourite book. But it had 2 nuggets that shifted the way I think about writing and learning. So I am sharing them with you.

a month ago
7
2
Paid

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Authors

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  • Saffana

    Media literacy educator | Founder of Whiteboard Copy Co. | Comms training for charities + NGOs.

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