Simplify to Succeed
Garry MansellInsights for SME's, start-ups and growing your company. I share what I found to work and what doesn’t.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 60 | Subscribers | Read | simplifytosucceed.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Art of Being a Good Loser When Selling
A common mistake I saw during my years as a buyer was the way salespeople reacted when they failed to win my business. Many demonstrated the characteristics of a “bad loser,” using phrases like “you will regret that decision” or “they won’t...
Renting Outcomes: What I Learned About Selling by Being a Professional Buyer
I’ve sat through a lot of sales training in my time. Most of it is branded as a “science” by marketing departments to justify the price tag . But after a career spent as a professional buyer for Mars, Inc. before I ever picked up the phone ...
Free Publicity and False Awards
Everyone wants their business to “go viral,” but the truth is that those massively successful videos you see on YouTube usually cost thousands to design and develop . Real publicity, the kind that builds lasting credibility, doesn’t have to...
Feeding the Sausage Machine:
Have we all been seduced into the idea that acquiring a potential client’s contact information is the start of a successful journey? Many businesses today are measured on a single Key Performance Indicator (KPI): the number of email leads g...
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Authors
The writers behind this newsletter.
A former corporate executive who jumped into the world of start ups. Following a couple of successes and some failures I'm planning to share my knowledge.
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