techChannel:Results
Howard M CohentechChannel:Results is the free newsletter from 40-year IT channel veteran Howard M. Cohen, sharing his observations and insights into how IT service providers build & continually grow their businesses. No editorial influence from advertisers or sponsors.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 43 | Subscribers | Read | techchannel.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
What You Won’t Find Here
PLEASE NOTE:
Keeping a Human-in-the-Loop in Your AI-Assisted Marketing
You may consider yourself among those MSPs who many vendors still refer to as being “lousy at marketing.” That’s okay. Stay with me here…
Introducing "Channel Therapy"
In this issue I’m launching a new continuing series in techChannel:Results simply named “Channel Therapy.”
On Messaging
Take follow-up emails as an example. You’re writing to a person with whom you have met. Your goal is to express your appreciation for their time and attention, and convince them to move with you to the next step in your sales motion. You wa...
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Authors
The writers behind this newsletter.
A 40+ year business technologist, corporate executive, and senior "resultant" today I write for and about information technology and the IT channel.
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