The India Notes \ud83c\uddee\ud83c\uddf3
Dharmesh Ba, Sunaina Patnaik, Gowri N KishoreUncovering Indian consumer psychology through research. Published every Tuesday
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 84 | Subscribers | Read | newsletter.theindianotes.com |
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Latest Issues
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Welcome to the new 450 curious minds who’ve joined us since the last edition. If this was a forward, you’re welcome to join 17,655 VCs, founders, and product operators by subscribing to The India Notes. 👇
What Indian Consumers Want in 2026?
A friend of mine had a brutal stretch few years back. Moving countries, a new job, and losing his father and grandmother - all while trying to hold it together. He’s one of the few people I can talk to without filters, which made me wonder:...
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Authors
The writers behind this newsletter.
I've spent a decade studying why people do what they do with technology. I've worked with Duolingo and Meta and a bunch of startups you've never heard of. I write The India Notes and Messy Logic, where I think out loud about human behavior & markets.
A marketing nerd. I write about pop culture and small Indian businesses. I share tons of stories from Hyderabad.
I read, write, and think about things. Love being outdoors with a book or indoors with my dogs.
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