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The Prosperous Sex Coach

Shannon Burton

Mindset, strategy, and insights for building an abundant coaching career in the sex and intimacy field.

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Substack
PricingOnly free issuesPublishesWeekly
Issues45Foundeda year agoLast Issue8 days ago
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Latest Issues

If Everyone Around You Charges $150, You'll Think $1500 Is Crazy

One of the most powerful things you can do to feel more confident raising your prices has nothing to do with your offer, your marketing, or your testimonials.

It has everything to do with the people you spend time around.

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The Business I Thought I Wanted vs. The Business I Actually Want

When I first started my sex coaching practice, I had a clear vision of the kind of business I wanted.

I wanted it to be affordable and accessible to everyone.

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16 days ago

Sex Coaches Have a Social Media Problem

When I launched my sex coaching business, everyone told me I needed Instagram.

So I created an account.

Two weeks later, I was shadowbanned for using the word “pleasure.”

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In hindsight, I’m grateful it happened.

Now, when...

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Why I'm Not Worried About AI Replacing Sex Coaches

As so-called “AI coaches” and companions become increasingly popular, I’ll admit I’m more curious than concerned.

Whether we like it or not, large language models are here, and they’re likely here for the long haul.

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But tha...

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Prosperity Requires Rest

I’ve been absent the past few weeks, and I want to be honest about why.

Running a business is hard work.

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A year ago, I took over Sexology Institute with big goals for my first year.

Earlier this month, I reached them.

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  • Shannon Burton

    Executive Director of Sexology Institute and mentor to sex coaches building value-aligned, profitable practices that truly support them and transform their clients’ lives.

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